News

13.05.2016 15:46 Age: 251 days

PANINI FAMILY teams up with TESCO CENTRAL EUROPE to offer Panini Fit 360 merchandise and trading card collection

Beginning in May in all Tesco locations across the Czech Republic, Hungary, Poland and Slovakia fans and collectors will have the opportunity to purchase products from a special line of Panini Fit 360 merchandise and, beginning in June, participate in a trading card collection to celebrate the European Championships in 2016. 

The Panini Fit 360 line of merchandise, offered in partnership with UNGA, will allow consumers to collect from a wide range of products to satisfy any fan’s soccer fever! By completing a saver card with stamps collected in-store, customers can purchase items at a reduced price. More detailed information can be found on the local Tesco websites. Panini Fit 360 products available include: 

  • Freestyle Watch and Smartwatch
  • Duffle Bag
  • Large Backpack
  • Small Backpack
  • Drawstring Bag
  • Kids Backpack
  • Football
  • Inflatable Wall Figure
  • Handball
  • Beachball

The trading card collection features 60 cards with players from 6 top European nations including Belgium, England, France, Germany, Portugal and Spain. Of the 60 cards, a special set of 15 unique cards for each country participating in the promotion are available and unique to that country. 

Every qualifying purchase made in-store earns customers 1 trading card packet containing a card and 2 stamps to be used towards collecting the Panini Fit 360 merchandise. The cards can be collected in the accompanying card album for sale in-store. Each album sold includes two trading card packets. The following table describes the mechanic of the promotion by country:

COUNTRY

TRADING CARD PACKETS:

CARD ALBUMS:

Czech Republic

1 packet every purchase of 300 CZK

on sale for 29,9 CZK

Hungary

1 packet every purchase of 3000 HUF

on sale for 299 HUF

Poland 

1 packet every purchase of 50 PLN

on sale for 2,99 PLN

Slovakia

1 packet every purchase of 10 EUR

on sale for 0,99 EUR

For more information on how to purchase the Panini Fit 360 merchandise and complete your trading card collection including dates of the promotion, please visit your local Tesco website

Poland: tesco.pl

Hungary: tesco.hu

Czech Republic: itesco.cz

Slovakia: tesco.sk

MODENA, May 04, 2016

PANINI FAMILY programs deliver consistent and efficient marketing opportunities for retailers  and partners seeking award winning  gifts for their customers. 

About Panini 

Panini Group, established more than 50 years ago in Modena, Italy with subsidiaries throughout Europe , Latin America and the United States,  is the world leader in the published collectable sector and the leading multi-national publisher of comics, children’s magazines, and manga in Europe and Latin America. The company has distribution channels in more than 110 countries and employs a staff of almost 1000. For more information visit www.paninigroup.com 

For more information contact: 

Customised Sales & Services – Panini S.p.A. 

+39.059.382111