The main activities of Panini New Media Division are:
• planning, creation and management of either Panini institutional websites or specific websites for initiatives or products;
• management of content providing activities on behalf of third parties sites of Football databases, data and photos, both directly and on behalf of the company DigitalSoccer Project, part of the Panini group;
• creation and management of football databases on-line through a specific B2C web-site: www.paninidigital.com;
• proposal, development and management of the main off-line projects both traditional (CD-ROM) and innovative (ex. creation, planning and management of the PlayCards™concept, the "digital sticker");
• development of wireless applications for mobile devices in co-operation with the main TelCom operators and ASP on the different platform;
• development of technical solutions for alternative ways to sell individual stickers (i.e. via telephone using an overcharged line);
• intranet services.
